We found it necessary to assume the operations of 3 Tradia® Franchises across the USA. By taking them over and reorganizing the staff and operations, we anticipate a smooth transition and steady growth of both membership and monthly trade volumes. Sometimes, you have to step back before you leap forward. As a franchise system, Tradia® can not allow inconsistency or the value of each Tradia® Franchise suffers.
Tradia® Corporate saw the need to step-in on these franchises in an effort to better serve the Tradia® members, build our brand and produce profits on a consistent basis. In the past we merged existing barter groups into Tradia® and inherited all kinds of pre-existing personalities and attitudes. Tradia® no longer seeks to merge other barter groups without a franchise fee to reduce the turnaround of staff members and franchisees. With a monetary investment, the quality of franchise candidates improves.
We realize it takes all kinds of people to populate a world. Tradia® is looking for a specific model from a time-tested system. We want the Tradia® experience to be fantastic regardless of what city, state or country you visit. With these franchise acquisitions, Tradia® has taken a giant step in the right direction. We would rather have less offices and a great experience than be a large company with mediocre customer satisfaction. We have a long way to go to meet our own expectations. Our pace just got faster.