Franchise Acquisitions

by Matthew 10/1/2008 10:29:00 AM

We found it necessary to assume the operations of 3 Tradia® Franchises across the USA.  By taking them over and reorganizing the staff and operations, we anticipate a smooth transition and steady growth of both membership and monthly trade volumes.  Sometimes, you have to step back before you leap forward.  As a franchise system, Tradia® can not allow inconsistency or the value of each Tradia® Franchise suffers.

Tradia® Corporate saw the need to step-in on these franchises in an effort to better serve the Tradia® members, build our brand and produce profits on a consistent basis.  In the past we merged existing barter groups into Tradia® and inherited all kinds of pre-existing personalities and attitudes.  Tradia® no longer seeks to merge other barter groups without a franchise fee to reduce the turnaround of staff members and franchisees.  With a monetary investment, the quality of franchise candidates improves.

We realize it takes all kinds of people to populate a world.  Tradia® is looking for a specific model from a time-tested system.  We want the Tradia® experience to be fantastic regardless of what city, state or country you visit.  With these franchise acquisitions, Tradia® has taken a giant step in the right direction.  We would rather have less offices and a great experience than be a large company with mediocre customer satisfaction.  We have a long way to go to meet our own expectations.  Our pace just got faster.

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Categories: barter | franchises | Tradia | membership | membership, customer service | customer service | profits

Tradia Training System Upgrades

by Matthew 7/15/2008 9:09:00 AM

Tradia ® has updated our training system to accomodate every individual and franchise group not only for new operations but also for existing franchises.  We feel the necessity to add more training opportunities to insure that every Tradia ® representative can speak with authority and provide the highest level of customer service.

As a barter / trade exchange system with proprietary software, we have a customized system that all Tradia ® representatives must learn and know.  We are in the service industry and have to know our playbook in great detail in order to serve our growing membership.  The more we know the better prepared we are to assist our members with their needs and wants.

We now require all franchises to attend a training in Portland Oregon for the better part of 4 days.  The following 2 weeks after their trip to Portland we added a 2-week teleconference review with deeper training additions to further embed the Tradia ® System within the new Tradia ® Franchisee.

In addition for all franchisee's new and experienced, we now offer 3 different weekly teleconference trainings for the Tradia ® Website, Tradia ® New Member Sales and Trade Brokering Tips to build larger trade volume and increase revenues for each franchise.

And finally, we added a Tradia ® Franchise Support position so every franchisee has an immediate contact with the Tradia ® Corporate Offices and a go-to person to hold their hand and assist with all aspects of the Tradia ® Franchise Business.

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Categories: barter exchange | database | franchises | sales | software | trade exchange | Tradia | training

Franchise Expansion in USA & Canada

by Matthew 4/30/2008 12:11:00 PM

We've had 3 meetings with investors and key marketing people in Florida over the past five months in an effort to dramatically increase the number of Tradia ® Franchise Operations in the USA and Canada.  We're almost complete in our negotiations and feel certain that Tradia ® will be the largest Barter Exchange Franchise in North America.  There's always room at the top and we expect to be there in 2 short years.

In mid-April of this year, we video taped a key portion of our Franchise / Trade Director training that will play a huge role in our Franchise & staff training efforts.  Franchisee's will use our training system to teach their growing staff members how to do the Tradia ® business.  You can be in all places at all times when you use the technology available to us today.  On-line training as well as weekly web-conference training will add to our vast training system and make it possible that every single Tradia ® representative will speak from the same platform based on a systematic and readily available training format.  If you buy a Tradia ® Franchise, you expect to get more results and our training does deliver that at every level.

We have the name, the marketing materials, the training system, a trained corporate staff, a targeted business plan with 6 levels of profitability and a dynamic business opportunity aimed at small business, all ready for this expansion.  We're ready for the wave of growth and we're excited.  Tradia ® is a cash-less alternative to banks, credit cards and debt.  People can literally trade what they have to get what they want using the Tradia ® Barter Exchange & Database.

 After a lot of preparation and testing, Tradia ® is ready to set the pace and take the lead in the Barter industry.

New Boise Idaho Franchisee

by Matthew 4/29/2008 1:59:00 PM

George Wells, a veteran barter exchange owner has decided to ride off into the sunset.  At the young age of 78, George has sold his Tradia ® Franchise to newcomer; Ron Paul and his wife Katie.  Ron has a ton of sales and customer service experience and we're excited to see this transition.  It's always a little scary when we go through a change like this but it usually brings new energy and growth with the change-over.

We're always looking for a true entreprenuer and we are certain to have found it in Ron.  Tradia ® in Boise will be hard to beat with the addition of the Pauls as franchise owner / operators.

Ron & Katie Paul will be trained as a Tradia ® Franchise in the month of May 2008.  We'll see them in Portland and then schedule the first of 2 in-field trainings.  Tradia ® has recently increased the amount of training offered to a new Tradia Franchise.  The more a franchisee knows about Tradia ®, the faster and stronger they grow as a business.  This is a very positive step in the growth of Tradia ® in Idaho.

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Categories: barter | barter exchange | entrepreneur | franchises | sales | Tradia | training

Franchise Training Development

by Matthew 3/24/2008 7:58:00 AM

Tradia® is increasing the amount of hands-on training for all our Franchise and Regional Offices.  We are already good at training and feel the need to enhance the current training system to better service the existing Franchise Offices as well as their support staff.  The more time we spend with a franchisee, the better they become at building their Tradia® Franchise business.  This increase in the amount of training we offer is included in our Tradia® Franchise Agreement.

In the first week of April, 2008 Tradia® is shooting a full-length Video Training Series to dramatically change the amount of training available to all Tradia representatives.  The Tradia® DVD Training System will be useful to beginners as well as seasoned Barter Professionals.  It will feature 3 separate DVD's covering barter basics, history and business information, sales training & overcoming objections and building large trade volumes using many real examples.

With a home-based Franchise System, Tradia® keeps the expenses down while providing a huge opportunity to the personality that can handle working alone for the first few months while building a local membership.  This new Training System will literally teach every aspect of the barter business in a step-by-step format and at your own pace.  Along with this DVD Series, Tradia® also spends a large amount of time on a hand-held basis with each Tradia® Franchise, both at Tradia® Corporate in Portland Oregon and in the Franchise Territory.  The more you know, the more valuable your Tradia® Franchise becomes.

Following our training techniques and suggestions, your return on investment (ROI) is greatly increased.  Why would anyone buy a franchise and not take advantage of the training and systems available?  Bartering is a simple concept.  Building a business using barter as a business strategy and Trade Exchange is like any business opportunity.  It requires real effort and follow-through.  It's amazing to watch how much trade volume a person can do with the right coaching and support system.  Tradia® expects to lead the way with this new and improved Training System and we hope to see exponential growth in the number of Franchise inquiries we receive.

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About Matthew

I have 28 years experience in the retail barter exchange industry as an owner, executive, trainer, recruiter, broker and customer service agent.

I'm an expert in building advertising campaigns for struggling companies and providing their much needed media without using their cash reserves. Instead, they barter what they have in excess for what they need to grow their business.

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The opinions expressed herein are my own personal opinions and do not represent my employer's view in anyway.

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