Franchise Expansion in USA & Canada

by Matthew 4/30/2008 12:11:00 PM

We've had 3 meetings with investors and key marketing people in Florida over the past five months in an effort to dramatically increase the number of Tradia ® Franchise Operations in the USA and Canada.  We're almost complete in our negotiations and feel certain that Tradia ® will be the largest Barter Exchange Franchise in North America.  There's always room at the top and we expect to be there in 2 short years.

In mid-April of this year, we video taped a key portion of our Franchise / Trade Director training that will play a huge role in our Franchise & staff training efforts.  Franchisee's will use our training system to teach their growing staff members how to do the Tradia ® business.  You can be in all places at all times when you use the technology available to us today.  On-line training as well as weekly web-conference training will add to our vast training system and make it possible that every single Tradia ® representative will speak from the same platform based on a systematic and readily available training format.  If you buy a Tradia ® Franchise, you expect to get more results and our training does deliver that at every level.

We have the name, the marketing materials, the training system, a trained corporate staff, a targeted business plan with 6 levels of profitability and a dynamic business opportunity aimed at small business, all ready for this expansion.  We're ready for the wave of growth and we're excited.  Tradia ® is a cash-less alternative to banks, credit cards and debt.  People can literally trade what they have to get what they want using the Tradia ® Barter Exchange & Database.

 After a lot of preparation and testing, Tradia ® is ready to set the pace and take the lead in the Barter industry.

Found this great article on swapping

by Jennifer 2/7/2008 8:22:00 AM
Are Barter Sites Right for You?
Online bartering sites want to change how consumers shop.

By Chris Penttila | Entrepreneur Magazine - October 2006

Don’t want it? Swap it. Or so says a growing number of entrepreneurs running sites that let people swap all kinds of stuff. Bartering is the oldest business practice around, and a handful of swap sites arose during the dotcom era. Most didn’t survive. Now the sector is re-energized, thanks to better technology and shrewder online shoppers who have accumulated stuff they no longer want or need. “The model was around a long time ago—it’s just re-emerged now because of the flood of DVDs, CDs and media,” says Bob Alvin, 48, founder of Los Gatos, California-based BarterBee, a six-employee site launched in 2005 that specializes in online trades of CDs, DVDs and video games.

Numbers revealing the size and potential of the swap sector are hard to find. Talk to “swapreneurs,” however, and they’ll tell you they’re on a mission to change the world of buying and selling. “In the way eBay changed the fabric of society, we have the same opportunity to do that,” says Jessica Hardwick, 39, co-founder and CEO of Sili-con Valley-based SwapThing, a year-old swap site whose sales—which are earned through transaction fees—will approach $1 million this year. SwapThing’s membership base is growing 40 percent a month, and the company boasts a growing list of professional services up for swap, from haircuts to innovation consulting.

Still, swap sites face challenges. Shipping and geography can prohibit some trades. Users must also spend time matching up trades that aren’t equal in value. But the hurdles aren’t stopping swapreneurs, who are in a fast and furious race to become the eBay of barter. It’s anyone’s guess who will take the lead, but swap sites are betting that people’s love of stuff will drive them toward the online swap marketplace. “I think everyone at heart is a bargain shopper,” Alvin says. “[Swapping] is a valid [business] model.”

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Categories: barter | barter exchange | cash-less transactions | community | entrepreneur | swap | trade | trade exchange | Tradia

Tradia Commerce Launches a New Database & Website

by Matthew 2/1/2008 9:50:00 AM

Tradia ® Commerce Network, Inc. announces the launch of the most sophisticated software available within the barter exchange industry.  This new database is the culmination of 2 years effort made by the Tradia ® IT Department and is the foundation of the Tradia ® Exchange Membership.  We track everything with this software, from barter transactions to barter auctions and classifieds to travel bookings, cash payments, email broadcasts, local events, member directories, blogs, edits, updates, reports, automated merchant services, member-driven transactions & listings, contact management software, a prospect database, cash discount opportunities, franchise inquiries & training, and an enormous amount of small business training.

As Tradia ® founder and President, and with 28 years experience in the retail barter industry, I have never seen software capable of performing at this level.  I really thought I had seen it all but our IT Team working in tandem with current MicroSoft® technology is writing break-through automation that will change the way barter is viewed, marketed, managed and performed.  We believe the name Tradia ® will become the branded name for barter or cash-less transactions in America.

Tradia ® will sell more franchises then any barter company in US history and we can only guess the number of new members we will attract and serve with this amazing technology.  It will support thousands of entreprenuers simultaneously in multiple languages, countries and currencies.  Tradia ® is building a training system to support 500 Tradia ® Franchises and 5000 Trade Directors in North America.  We estimate that each Trade Director can serve a minimum of 300 Tradia ® Members each.

Why Pay Cash When You Can Tradia? ®

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About Matthew

I have 28 years experience in the retail barter exchange industry as an owner, executive, trainer, recruiter, broker and customer service agent.

I'm an expert in building advertising campaigns for struggling companies and providing their much needed media without using their cash reserves. Instead, they barter what they have in excess for what they need to grow their business.

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The opinions expressed herein are my own personal opinions and do not represent my employer's view in anyway.

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